5: Top 3 Web Design Mistakes for Local Businesses (Video)

By |June 22nd, 2017|

Top 3 Web Design Mistakes Local Businesses Make: Uncertain Location, NOT Designed for Conversions, Non-Responsive Design.Most local businesses have websites now. That’s a good thing. But the problem is many local businesses don’t have a good website. In today’s video we cover the top 3 web design mistakes that local businesses commit.

Marketing Tip 4: Identify Your Top Conversions

By |May 31st, 2017|

What are conversions, why you need them, and some examples of good conversions for ecommerce and service-based marketing websites.

Video Pro Tip #3: Nail Your Value Propositions

By |May 25th, 2017|

Before you build a house, you need a good foundation. The same is true in digital marketing. Last week we talked about getting a Hero Message. That’s huge to connect your target audience to your company in a one-line message. But it doesn’t stop there. This week, we cover value propositions.

Video Pro Tip #2: Get A Hero Message

By |May 16th, 2017|

What’s a hero message and three good examples of how companies connect with their target audience members.

There’s so much to know about digital marketing it’s hard to know where to start optimizing. If you already have a business, do you build a better website or do you start buying keywords [...]

Video Pro Tip #1: Who Are You

By |May 12th, 2017|

We’re starting a series of quick videos to cover basic digital marketing questions that every organization should understand. They are progressive and aim to help make you a better digital marketer in quick-like fashion.


Every organization […]

Top 10 Reasons To Use Google Analytics on Your Community Website

By |April 25th, 2017|


Marketing has become more complicated in the past so many years – but it’s also become easier.

Even for senior living communities.

One of the ways it’s easier is all the data we have that didn’t exist […]

SEO Case Study: 100+ Attorney Law Firm Saw 60% More Organic/Direct Conversions in 2016

By |February 23rd, 2017|

A 100+ attorney law firm in the Midwest improved organic/direct new users by 10,000+ users (+24%), sessions by 10,000+ (+17%), and conversions by 1500+ (+60%) last year from basic SEO engagement.

Our team began helping a […]

SEO Case Study: Boutique Law Firm New Users Up 68% in 2016

By |January 19th, 2017|

Small law firm in major US city dramatically improves organic search new users (68%), SEO sessions (49%), and mobile traffic (48%) last year in highly competitive market.

Our team started working with a boutique law firm […]

The Complete Digital Marketing Checklist for Senior Living Communities

By |August 23rd, 2016|

We recently compiled an ebook-length checklist for senior living community marketing. This checklist is designed to cover the essential areas of digital marketing for senior living communities so your community can compete in the local […]