How To Get Online Exposure For Your Small Business
Danielle Devereux | March 26, 2011
These are just a few tips to get you started, they may seem obvious to you, and if so, good! you are ahead of the pack because most small business aren’t even online, let alone utilizing all the free exposure at their finger tips.
According to a Small Business Success Index (SMBSI) poll conducted last month only half (56 percent) of small businesses have websites. Of those businesses with websites, only a quarter (27 percent) have a SEO program in place. So not only do many small businesses lack an online presence, most of them are basically invisible to search engines.
Click for more How To Get Online Exposure For Your Small BusinessThe Sales Funnel in Pay Per Click Advertising
Brandon Clay | July 8, 2010
Read a few marketing books and take a few business classes and you’ll come across the sales funnel. The funnel is a foundational business principle. It’s not rocket science, but neither is it for first graders. It’s an old, essential concept and is still applicable today – especially in pay per click advertising (PPC).
For starters, let’s review the sales funnel. The concept is simple. Business development can be viewed as a funnel with a wide opening at top. The marketer’s job is to put as many leads into the funnel as possible. Leads go into the funnel and through a magical process of nurture and time you get sales from your efforts.
Click for more The Sales Funnel in Pay Per Click AdvertisingWhy Do You Go To Work?
Brandon Clay | June 29, 2010
What gets you up in the morning, drives you to a job, sits you at a computer…and makes you do it day after day. Is it a paycheck? Really?
Think about it? If money was not an issue, would you still go to work? Some of us would. Some of us may do something completely different. Whatever the answer, our motivation to work doesn’t always include financial reward.
Click for more Why Do You Go To Work?Complete Online Marketing Package: $97?!
Brandon Clay | May 27, 2010
Just wanted to send a quick note to readers of Search Traffic Pro. Due to some recent economic circumstances in the Search Traffic Pro’s household, I’m expanding my services for new clients. Instead of charging the regular $500 for all services (SEO, PPC, SMO, Local, Analytics, Consulting), I’m offering a one-month introductory $97 for everything.
This means you get all the regular services like search engine optimization, pay per click advertising, social media optimization, local business optimization, web analytics, and online marketing consulting – at a deep discount.
*Sorry – this offer has expired 
Local Business Mistake #1: Wrong Mindset
Brandon Clay | March 19, 2010
Local businesses have a big challenge today. Since most small businesses have websites, a simple online presence doesn’t cut it anymore. The market doesn’t care if you have a website. It’s almost like having a phone number…everyone has one now. If you boast about your new website, your prospect secretly asks, “So what!?”.
Do you remember the 1989 movie Field of Dreams? In the film, Kevin Costner‟s character, Ray Kinsella, is prompted by an unknown voice to build a baseball field in the middle of his farm. The voice said, “If you build it, he will come.” Kinsella built a baseball field and his childhood hero “Shoeless” Joe Jackson came.
Click for more Local Business Mistake #1: Wrong Mindset