How Online Marketing Fits Together
Brandon Clay | December 26, 2010
Things have been quiet in Search Traffic Pro Land – at least on this site. But things have been poppin’ on the work front. Paid traffic is converting, organic rankings are rising, and local traffic is heading to clients’ sites – but I guess you wouldn’t know that from reading this feed.
So instead of throwing up a half-baked post, I’m instead sending you to a client’s site where I guest post every month. It’s a big picture post showing you how everything fits together for an online business. Enjoy.
Click for more How Online Marketing Fits TogetherThe Anatomy of a Good SEO Link
Brandon Clay | June 4, 2010
Links are the #1 ranking factor for search engines. Not saying that onsite ranking factors don’t matter. It’s just that links matter more.
You can thank Google for that. Google popularized the importance of links with their original PageRank algorithm. Back in 19-whatever, a couple of students holed-up in grad school decided most search engines weren’t good enough. They thought links were the better way to rank webpages in a search result.
Simply put, each link to a web page would vote for that page in a search result. The page with the most votes (read: links) wins.
Click for more The Anatomy of a Good SEO LinkBuying Links for SEO and ORM
Brandon Clay | May 14, 2010
Website marketers have been buying links since the dark ages. And there are legitimate uses for paid links. After all, Google has one of the largest network of paid (pay-per-click) links on the internet. But there is another seedier side of paid links.
It doesn’t take long until you stumble upon paid link schemes for SEO. The purpose of these links is to manipulate search engine rankings (SERPs) for your targeted terms – ranking your web pages above competitor web pages in the search engines. This tactic has been going on almost as long as paid links themselves.
Click for more Buying Links for SEO and ORMSEO Basics: Helpful Links
Brandon Clay | May 8, 2010
It’s hard to know where to start learning search engine optimization (SEO). With so many blogs, podcasts, books, and videos, it’s hard to know where to get your sea legs in SEO?
Everything you need to know about SEO is free online. The problem is finding where to start, weighing what’s important, and knowing who to trust. That’s why I’m posting these SEO links. They should tell you about some people I trust in SEO – and help lay the foundation for improving your organic rankings.
Click for more SEO Basics: Helpful LinksTop 5 Link Rules for SEO
Brandon Clay | April 30, 2010
Link building is one of the foundational elements of search engine optimization. Link building is one of the main off-page portions of on-page and off-page SEO factors. Without a solid network of backlinks, your website will be invisible to search engine’s organic results. That’s why it’s important to know some link basics.
These five rules should help you understand the reason behind links and why you need more links pointing to your website. Remember, more links means more traffic – both from the actual links, but especially from the search engines.
Click for more Top 5 Link Rules for SEO