Services

‘Organic search engine optimization (SEO)

On-page and off-page factors affect your organic rankings.

• 30-Point Website SEO and usability checklist – so you’re not missing anything obvious.
• Filter thousands of keywords to find 25 relevant target keywords.
• Start matching target keywords to content on your website.
• Implement SEO copywriting to improve readability and rankings.
• Build hyper-relevant links by manually submitting your site to thousands of SEO directories.
• Proprietary link building and much more…

Pay Per Click Advertising Management (PPC)

Make sure your PPC consultant is Adwords certified.

• Establish a solid Google Adwords account.
• Restructure ad groups when necessary.
• Bid management to improve positioning and cost per click (CPC).
• Ad text optimization to improve click thru rate (CTR) and conversion rate (C/R).
• Keyword research and selection so you’re not wasting budget in your account.
• Landing Page recommendations to improve conversions and lower bounce rates.
• Much more…

Social Media Optimization (SMO)

Get Social with FB & Twitter!

• Get a Twitter account.
• Establish a Facebook fanpage.
• Start posting weekly updates to Twitter.
• Integrate Facebook with Twitter and blog (if you have one).

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Local search optimization (Local)

Get online traffic from local listings.

• Establish online profiles at major local hubs: Google, Yahoo, & Bing
• Get listed on the 2^nd tier sites: Best of the Web, InfoUSA, Insider Pages, & More.
• Website audit to verify it’s optimized for local traffic.
• Local business consulting for any other opportunities you may be missing.

Web Analytics & Reporting

• Implement Google Analytics tracking software on your website.
• Establish website goals to focus on your most important website metrics.
• Audit your site traffic sources to determine your most effective forms of traffic.
• Create monthly report to demonstrate the success of our online marketing efforts.

Google Analytics-certified.

Online Marketing Consulting

• Establish Key Performance Indicators (KPI) for your website.
• Revise online marketing strategy to help you better connect with your prospects.
• Phone support and consulting.
• Unlimited email support.